品牌素材与使用规范Brand assets & guidelines

前往下载素材Go to downloads

Logo 素材Logo assets

01.A / WHITE

#FFFFFF

白色White

最基础的标准版本。适合深色或对比清晰的背景。Our essential standard logo. Use on dark backgrounds with clear contrast.

SVG PSD

PNG

01.B / PINK GRADIENT

RGB / sRGB

粉色渐变Pink gradient

适合面向玩家的宣传、活动与外部品牌露出。保留原有渐变、描边和投影。For player-facing campaigns, events and external visibility. Keep the original gradient, outline and shadow.

RGB / sRGB

渐变上端Gradient top#F54EA2RGB 245, 78, 162
渐变下端Gradient bottom#FF7676RGB 255, 118, 118
投影Shadow#F368E0RGB 243, 104, 224
描边Outline#FFFFFFRGB 255, 255, 255

SVG PSD

PNG

使用规范Guidelines

以文字标识的可见字高 H 为基准，建议四周留出至少 ¼ H 的空间。与其他 Logo 并排时，也保留各自的留白。Use the visible wordmark height H as a guide. Leave at least ¼ H clear on every side, including when placing it next to a partner logo.

正文写 IndieArk，Logo 用 INDIEARK。IndieArk in writing. INDIEARK in the logo.

不要写成 Indie Ark、Indieark 或 IndieARK。Logo 请使用下载文件，不要重新打字代替。Avoid Indie Ark, Indieark or IndieARK. Use the downloadable logo rather than typing a replacement.

请避免这些用法A few things to avoid

不要拉伸或改变字距Do not stretch or alter spacing

不要改变原有颜色Do not change the colors

不要裁切或遮挡标识Do not crop or obscure the logo

可以采用这些用法Ways you can use it

纯白版本+改变背景颜色White logo + different background color

纯白版本 + 发光效果White logo + glow

纯白版本 + 投影效果White logo + shadow

含图形版本（仅在完全必要时使用）Symbol + wordmark (only when essential)

03.A / WHITE LOCKUP IndieArk white symbol and wordmark

白色图文组合White lockup

请优先使用纯字版 Logo。图文组合版仅供特定必要场景使用，未来可能停止使用。Use the wordmark whenever possible. The symbol-and-wordmark version is reserved for specific situations where it is necessary and may be discontinued in the future.

PSD 包含内嵌矢量智能对象，无需字体。The PSD contains an embedded vector smart object. No font is required.

SVG PSD

PNG

素材下载Asset downloads

完整 Logo 素材包All logo assets

3 种 Logo · SVG / PNG / PSD · 字体、双语说明与色号3 variants · SVG / PNG / PSD · Font, bilingual notes & colors

ZIP

完整离线网页包Complete offline kit

双语指南 + 全部素材 · 解压后双击 index.htmlBilingual guide + all assets · Unzip and open index.html

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